Während Michael Lewis' Bestseller Moneyball den Baseball zu einem technologischen Wendepunkt erfasste, nimmt uns dieses äusserst unterhaltsame und sehr intelligente Buch mit in den Konflikt des Golfsports zwischen seiner verehrten künstlerischen Tradition und seiner wissenschaftlichen Zukunft. Die Welt des Golfs steht an einem Scheideweg. Während technologische Innovationen traditionelle Philosophien verdrängen, hat sich die Golfgemeinschaft in zwei tief zerstrittene Fraktionen gespalten: die altmodischen Lehrer und Spieler, die an Gefühl, Kunstfertigkeit und Vorstellungskraft glauben, und die technisch orientierten, die das Spiel um Daten neu gestalten wollen. In Golf's Holy War, einem offensichtlichen Volltreffer für Golfer und ihre Trainer, führt uns Brett Cyrgalis in den hitzigen Kampf, der sich von Wochenend-Hackern bis zu PGA-Tour-Profis entfaltet. Im Titleist Performance Institute in Oceanside, Kalifornien, zielen Golfer, die mit Ganzkörper-Sensoren ausgestattet sind, auf Schwächen in ihrer Biomechanik, während andere an mentalen Übungen teilnehmen, die darauf abzielen, die psychologische Widerstandsfähigkeit ihres Gehirns zu testen. In der Zwischenzeit befreien Trainer wie Michael Hebron Golfer von allen technischen Informationen und nutzen die Kraft des intuitiven körperlichen Lernens, indem sie einfache Spiele spielen. Von dem historischen St. Andrews über das gepflegte Augusta bis hin zu experimentellen Kommunen in Kalifornien und kommerzialisierten Konferenzen in Orlando, von William James über Ben Hogan bis zur theoretischen Physik drängen die Fraktionen des Spirituellen und Technischen darauf, die Grenzen des Spiels neu zu definieren. Und doch, was sagt es darüber aus, dass Tiger Woods eines der grössten Comebacks in der Sportgeschichte ohne die Hilfe eines formalen Trainers orchestriert hat? Aber Golf's Holy War ist mehr als nur ein Buch über Golf; es ist eine Geschichte über das moderne Leben und darüber, wie wir zwischen dem Widerstand gegen und der Akzeptanz der durch Wissenschaft und Technologie bedingten Veränderungen hin- und hergerissen sind. Es ist auch eine Erkundung historischer Vermächtnisse, der bereichernden Bindungen der Bildung und der vielen Interpretationen der Realität.

Bloomsbury presents Golf Wars written and read by Iain Carter. SHORTLISTED FOR THE CHARLES TYRWHITT SPORTS BOOK AWARDS 2025 – GOLF BOOK OF THE YEAR 'Enthralling … unmissable' – Golf News 'A superbly detailed account of an uprising in professional golf' – Andrew Cotter 'A complete and compelling commentary as the sport greedily ripped itself apart' - James Corrigan, golf correspondent of the Daily Telegraph Golf is at war. PGA vs. LIV. Establishment vs. upstart. This is the story of how golf was ripped apart. The battle for the future of professional golf has been blazing. The Saudi-backed organisation LIV Golf has struck at the very heart of the golfing establishment, setting up rival tournaments with enormous prize pots and pitting the game's most famous players against each other. Led by legend Greg Norman, it has enticed the likes of Sergio García, Ian Poulter, Lee Westwood and Jon Rahm, parking its tanks on the manicured greens of the traditional game. Its tagline: Golf but louder. With LIV now in its season and little sign of the struggle abating, BBC Golf Correspondent Iain Carter delivers the fascinating – and ongoing – account of a sporting upheaval. Golf Wars spotlights the key players, both on the course and in the boardroom, exploring how the PGA Tour and other traditional organisations are fighting back. Carter covers every twist and turn, hearing from influential figures including Rory McIlroy, Jay Monahan, Greg Norman, Keith Pelley and Tiger Woods. Through expert and up-to-date analysis of all sides of this bitter conflict, Carter reveals how the saga is unfolding and what it means for golf's future. Has the controversial Saudi Arabian state essentially bought the game? Is LIV just a sportwashing series of glitzy exhibition tournaments? Or is it a welcome challenge to the golfing hegemony and a long-awaited refresh of tired traditions? This epic tale of fierce internal warfare has shaken golf to its core and marks a seminal moment in sporting history.

Sammelband aus dem Jahr 2020 im Fachbereich BWL - Allgemeines, , Sprache: Deutsch, Abstract: Junior Management Science (JUMS) ist das erste wissenschaftliche Journal, das die besten Abschlussarbeiten der Betriebswirtschaftslehre aus Deutschland, Österreich und der Schweiz (DACH-Region) veröffentlicht. Für die Publikationen von JUMS legen wir höchste wissenschaftliche Qualitätskriterien an. Um diese sicherzustellen, unterliegen die Abschlussarbeiten - wie in der Wissenschaft üblich - einem double-blind Review-Prozess. Dies bedeutet, dass zwei Wissenschaftler*innen die Abschlussarbeiten unabhängig voneinander begutachten, ohne zu wissen, von wem und an welcher Hochschule die Arbeit verfasst worden ist. Nur die Arbeiten, welche einstimmig als herausragend beurteilt werden, werden von uns publiziert. Die Qualität der Begutachtung wird nicht zuletzt durch unser Advisory Editorial Board gewährleistet, welches über 50 Professor*innen von mehr als 30 Universitäten und Hochschulen aus der DACH-Region umfasst. In diesem Sammelband befinden sich die besten Beiträge im Jahr 2020, welche in Junior Management Science Volume 5 Issue 3 publiziert wurden. "Prospect Theory and Stock Returns During Bubbles" von Maximilian Piehler Keywords: Prospect Theory; bubbles; limits to arbitrage; individual investors. "Impact of Weather on the Stock Market Returns of Different Industries in Germany" von Astrid Schulte-Huermann Keywords: Stock markets; investor behaviour; weather effect; market returns; decision-making. "Kultur als Determinante des Risikoverhaltens von Individuen - Empirische Evidenz von der PGA TOUR" von Andreas Johannes Dambaur Keywords: risk-taking; cultural background; sports economics; behavioral economics. "Das Phänomen Influencing - Beeinflussung von Fitness Influencern auf die Sportaktivität" von Laura Schlittchen Keywords: Fitness Influencer; Sport; Soziale Medien; Instagram und Training. "The Effect of Perceived CEO Overconfidence on Consumers' Product and Brand Evaluations" von Lara Katharina Hilgert Keywords: Overconfidence; leadership; consumer; perception; brand. "Over-Confidence Bias in strategischen Entscheidungsprozessen: Entstehung, Konsequenzen und Lösungsansätze" von Jule Neckermann Keywords: Overconfidence; strategische Entscheidung; kognitive Verzerrungen; Debiasing.

An in-depth, full-color, step-by-step guide to the new golf swing that has taken the PGA Tour by storm The traditional golf swing requires a level of coordination that few golfers have. So it's no surprise that, despite huge advances in club and ball technology, the average golf handicap in America has dropped by only one stroke since 1990. Maverick golf instructors Michael Bennett and Andy Plummer spent a decade researching the swing, eventually combining physiology and physics to create a method they dubbed the "Stack and Tilt." The result? Big-name pros like Mike Weir, Tommy Armour III, and Aaron Baddeley are already converts, and Bennett and Plummer are now two of the most soughtafter swing coaches in the game. Making these breakthroughs available to everyone, The Stack and Tilt Swing is a handsome, fully illustrated, complete course, packed with more than two hundred full-color photographs that make it easy for golfers at all levels to adopt this radical yet simple approach. Analyzing why the traditional swing won't work for most golfers, the authors explain the importance of keeping the upper body stacked over the lower body, while the spine tilts toward the target during the backswing, greatly reducing the inconsistencies created by the old-fashioned approach. Enhanced with practice routines, a troubleshooting list, test cases, and point-by-point assistance, this is the breakthrough guide to golf's hot new secret weapon.

An in-depth, full-color, step-by-step guide to the new golf swing that has taken the PGA Tour by storm The traditional golf swing requires a level of coordination that few golfers have. So it's no surprise that, despite huge advances in club and ball technology, the average golf handicap in America has dropped by only one stroke since 1990. Maverick golf instructors Michael Bennett and Andy Plummer spent a decade researching the swing, eventually combining physiology and physics to create a method they dubbed the "Stack and Tilt." The result? Big-name pros like Mike Weir, Tommy Armour III, and Aaron Baddeley are already converts, and Bennett and Plummer are now two of the most soughtafter swing coaches in the game. Making these breakthroughs available to everyone, The Stack and Tilt Swing is a handsome, fully illustrated, complete course, packed with more than two hundred full-color photographs that make it easy for golfers at all levels to adopt this radical yet simple approach. Analyzing why the traditional swing won't work for most golfers, the authors explain the importance of keeping the upper body stacked over the lower body, while the spine tilts toward the target during the backswing, greatly reducing the inconsistencies created by the old-fashioned approach. Enhanced with practice routines, a troubleshooting list, test cases, and point-by-point assistance, this is the breakthrough guide to golf's hot new secret weapon.

Sammelband aus dem Jahr 2020 im Fachbereich BWL - Allgemeines, , Sprache: Deutsch, Abstract: Junior Management Science (JUMS) ist das erste wissenschaftliche Journal, das die besten Abschlussarbeiten der Betriebswirtschaftslehre aus Deutschland, Österreich und der Schweiz (DACH-Region) veröffentlicht. Für die Publikationen von JUMS legen wir höchste wissenschaftliche Qualitätskriterien an. Um diese sicherzustellen, unterliegen die Abschlussarbeiten - wie in der Wissenschaft üblich - einem double-blind Review-Prozess. Dies bedeutet, dass zwei Wissenschaftler*innen die Abschlussarbeiten unabhängig voneinander begutachten, ohne zu wissen, von wem und an welcher Hochschule die Arbeit verfasst worden ist. Nur die Arbeiten, welche einstimmig als herausragend beurteilt werden, werden von uns publiziert. Die Qualität der Begutachtung wird nicht zuletzt durch unser Advisory Editorial Board gewährleistet, welches über 50 Professor*innen von mehr als 30 Universitäten und Hochschulen aus der DACH-Region umfasst. In diesem Sammelband befinden sich die besten Beiträge im Jahr 2020, welche in Junior Management Science Volume 5 Issue 3 publiziert wurden. "Prospect Theory and Stock Returns During Bubbles" von Maximilian Piehler Keywords: Prospect Theory; bubbles; limits to arbitrage; individual investors. "Impact of Weather on the Stock Market Returns of Different Industries in Germany" von Astrid Schulte-Huermann Keywords: Stock markets; investor behaviour; weather effect; market returns; decision-making. "Kultur als Determinante des Risikoverhaltens von Individuen - Empirische Evidenz von der PGA TOUR" von Andreas Johannes Dambaur Keywords: risk-taking; cultural background; sports economics; behavioral economics. "Das Phänomen Influencing - Beeinflussung von Fitness Influencern auf die Sportaktivität" von Laura Schlittchen Keywords: Fitness Influencer; Sport; Soziale Medien; Instagram und Training. "The Effect of Perceived CEO Overconfidence on Consumers' Product and Brand Evaluations" von Lara Katharina Hilgert Keywords: Overconfidence; leadership; consumer; perception; brand. "Over-Confidence Bias in strategischen Entscheidungsprozessen: Entstehung, Konsequenzen und Lösungsansätze" von Jule Neckermann Keywords: Overconfidence; strategische Entscheidung; kognitive Verzerrungen; Debiasing.

“This wonderful tale is for all lovers of golf, especially the weekend hackers with embarrassing handicaps (like me). Now we have hope. If we can just find the magic clubs.”—John Grisham A recently laid-off golf reporter. A down-on-his-luck caddie. And a magical set of clubs once owned by Jack Nicklaus. In this funny, feel-good novel, New York Times bestselling author and former ESPN reporter Gene Wojciechowski gives us a pair of unlikely champions unlike any other. Joe is a golf reporter. He’s missed more Father’s Days than he cares to count because that’s when he has to cover the US Open. But his son Buddy has counted every single one. Joe and Buddy’s relationship is fractured at best. Then one day at a garage sale Buddy finds a woefully obsolete set of golf clubs that supposedly belonged to Jack Nicklaus and decides to give them to his father as an olive branch. When Joe takes the clubs out on a whim, he discovers something unbelievable: he’s hitting 400 yards. No one hits the ball that far, not Tiger, not Nicklaus. Max “Hard Way” Mitchell knows golf perhaps better than anyone. He used to be one of the best caddies on the PGA Tour. But he was run out of town after sleeping with a golf pro’s wife. Now he’s the owner of a run-down driving range, his glory days slipping away. When Joe is laid-off, and Hardway realizes that with this magical set of golf clubs he is better than anyone on the tour, he convinces Joe to do the seemingly impossible—win the Masters as an amateur. And to do this they'll need each other. Told with a specificity that only comes from years of covering the sport, Gene Wojciechowski’s fiction debut, All Carry, is a father/son/unlikely friendship/comeback story that will no doubt be a new classic.

The doctor is on the golf course! In his classic See It & Sink It, Dr. Craig Farnsworth changed the face of putting. More than ninety percent of PGA Tour players have adopted his method of alignment, including Tiger Woods, Vijay Singh, and Phil Mickelson. His revolutionary, visually based putting system helped Nick Faldo win the 1996 Masters. Now, "the Putt Doctor" takes you to the next level with a book that will change how putting is learned and taught. In The Putting Prescription, the veteran optometrist-turned-putting-guru provides innovative and comprehensive guidance that helps you dramatically improve your putting stroke-and lower your scores! Based on an extensive computer analysis of the putting strokes of elite Tour professionals, top collegiate players, and amateurs at every level of play, Dr. Farnsworth's scientifically based instruction includes nearly a hundred step-by-step prescriptions that will help you build a reliable stroke, correct mistakes, improve your aim, and much, much more. You'll find out why knowing your dominant eye is crucial to your setup; how to develop the grip that's right for you; and why it is sometimes helpful to practice your putting without a hole, a ball, or even a putter! You'll also learn how to: Develop a killer Putt Doctor stroke in five easy steps Trust your eyes and understand what you see as you aim Fine-tune your stroke Avoid pulling or pushing your putts Know where to look, how to look, and what to look for Control putt speed like a pro Develop an attitude that improves your success rate Overcome "the yips" Approach drills and practice with a purpose You'll find plenty of Putt Doctor diagnostic tests to help you define problem areas, and Dr. Farnsworth's prescriptions, practice tips, and drills will help you nurse your putting to the peak of health and make you a master of the green. Complete with more than a hundred photos to guide you toward the perfect setup, grip, aim, and stroke, The Putting Prescription is just what the doctor ordered!

“This wonderful tale is for all lovers of golf, especially the weekend hackers with embarrassing handicaps (like me). Now we have hope. If we can just find the magic clubs.”—John Grisham A recently laid-off golf reporter. A down-on-his-luck caddie. And a magical set of clubs once owned by Jack Nicklaus. In this funny, feel-good novel, New York Times bestselling author and former ESPN reporter Gene Wojciechowski gives us a pair of unlikely champions unlike any other. Joe is a golf reporter. He’s missed more Father’s Days than he cares to count because that’s when he has to cover the US Open. But his son Buddy has counted every single one. Joe and Buddy’s relationship is fractured at best. Then one day at a garage sale Buddy finds a woefully obsolete set of golf clubs that supposedly belonged to Jack Nicklaus and decides to give them to his father as an olive branch. When Joe takes the clubs out on a whim, he discovers something unbelievable: he’s hitting 400 yards. No one hits the ball that far, not Tiger, not Nicklaus. Max “Hard Way” Mitchell knows golf perhaps better than anyone. He used to be one of the best caddies on the PGA Tour. But he was run out of town after sleeping with a golf pro’s wife. Now he’s the owner of a run-down driving range, his glory days slipping away. When Joe is laid-off, and Hardway realizes that with this magical set of golf clubs he is better than anyone on the tour, he convinces Joe to do the seemingly impossible—win the Masters as an amateur. And to do this they'll need each other. Told with a specificity that only comes from years of covering the sport, Gene Wojciechowski’s fiction debut, All Carry, is a father/son/unlikely friendship/comeback story that will no doubt be a new classic.

GOLF MY WAY is the one book that presents a complete, in-depth, A-to-Z explanation of how this greatest of champions thinks about and plays the game. Unlike his other books, which present tips and tweaks, GOLF MY WAY gives the reader Nicklaus's entire approach, allowing the avid student to pick and choose among Jack's principles and techniques. In the thirty years since it first came out, Nicklaus has gone on to compile the greatest championship record in golf history. As is inevitable over any thirty-year span, there have been considerable changes in his body, his equipment, and the golfing scene around him. With his tournament career winding down, Jack felt it was time to put the finishing touches on this instructional classic, adding significant new material that shares what he has learned through the years and how he has coped with the changes in and around him. A whole new section, 'Reflections and Recommendations', discusses what, why, and how the changes in his outlook and techniques came about; it gives advice on the oft-neglected mental elements of playing better that are not directly related to ball-striking or shotmaking (factors that may have been his greatest strengths as a player); and reflects upon the differences in tournament golf now compared to when he joined the PGA Tour. GOLF MY WAY was hailed as a classic as soon as it arrived on the scene. Now Nicklaus closes the books, with the definitive final edition that covers the whole of his game through a lifetime of greatness.

GOLF MY WAY is the one book that presents a complete, in-depth, A-to-Z explanation of how this greatest of champions thinks about and plays the game. Unlike his other books, which present tips and tweaks, GOLF MY WAY gives the reader Nicklaus's entire approach, allowing the avid student to pick and choose among Jack's principles and techniques. In the thirty years since it first came out, Nicklaus has gone on to compile the greatest championship record in golf history. As is inevitable over any thirty-year span, there have been considerable changes in his body, his equipment, and the golfing scene around him. With his tournament career winding down, Jack felt it was time to put the finishing touches on this instructional classic, adding significant new material that shares what he has learned through the years and how he has coped with the changes in and around him. A whole new section, 'Reflections and Recommendations', discusses what, why, and how the changes in his outlook and techniques came about; it gives advice on the oft-neglected mental elements of playing better that are not directly related to ball-striking or shotmaking (factors that may have been his greatest strengths as a player); and reflects upon the differences in tournament golf now compared to when he joined the PGA Tour. GOLF MY WAY was hailed as a classic as soon as it arrived on the scene. Now Nicklaus closes the books, with the definitive final edition that covers the whole of his game through a lifetime of greatness.

RORY LAND is the unabashed story of Rory McIlroy, golf's most compelling icon, the caring but conflicted soul from a troubled Irish homeland with a swing that borders on the immaculate. Timothy M. Gay writes that four-time major champion Rory McIlroy is "golf's ageless Opie Taylor," a freckled superstar whose boyish charm transcends national boundaries and enlivens the game. His seemingly effortless swing is so powerful that Tiger Woods is teaching his own son to mimic Rory's action. But a charismatic persona and a pretty swing don't necessarily translate into winning major championships. Over the past decade, Rory has had his heart ripped out as he's failed to win another major and fallen short of achieving the career Grand Slam. He's also become a lightning rod, getting into a profanity-laced smackdown at the '23 Ryder Cup and, after his betrayal by PGA Tour brass, causing head-scratching confusion by going from an impassioned opponent of a deal with the Saudi-backed LIV Golf to an outspoken proponent. His backtrack on LIV fits a disquieting pattern, Gay reveals, of Rory's propensity to flip-flop on key principles and people. McIlroy is from Northern Ireland, a geopolitical anomaly where religion and patriotism have been used as bloody cudgels for much of the past century. Both sides of his family were battered by the North's sectarian Troubles-ugly realities that McIlroy has been loath to acknowledge. Rory is, Gay believes, a man essentially without a country, which might explain why he's become so obsessed with the Ryder Cup. Gay argues that McIlroy has, in effect, invented his own fiefdom, which the author has dubbed "RORY LAND." RORY LAND tells the up-and-down saga of a compassionate and kind-hearted superstar living in a world where "money has no conscience."

SHORTLISTED FOR THE WILLIAM HILL SPORTS BOOK OF THE YEAR 2018 WINNER OF THE TELEGRAPH SPORTS BOOK AWARDS BIOGRAPHY OF THE YEAR 2019 THE FULL STORY BEHIND THE RISE, FALL AND RISE AGAIN OF TIGER WOODS 'A rattling read... Superbly written' Daily Mail 'Arguably the most serious attempt ever made to get behind golf's great enigma' Guardian 'Exhilarating, depressing, tawdry and moving... perfectly pitched biography' New York Times Based on three years of extensive research and reporting, two of today's most acclaimed investigative journalists, Jeff Benedict of Sports Illustrated and eleven-time Emmy Award winner Armen Keteyian, deliver the first major biography of Tiger Woods - sweeping in scope and packed with groundbreaking, behind-the-scenes details of the Shakespearean rise and epic fall of a global icon. In 2009, Tiger Woods was the most famous athlete on the planet, a transcendent star of almost unfathomable fame and fortune living what appeared to be the perfect life - married to a Swedish beauty and the father of two young children. Winner of fourteen major golf championships and seventy-nine PGA Tour events, Woods was the first billion-dollar athlete , earning more than $100 million a year in endorsements from the likes of Nike , Gillette, AT&T and Gatorade. But it was all a carefully crafted illusion. As it turned out, Woods had been living a double life for years - one that exploded in the aftermath of a late-night crash that exposed his serial infidelity and sent his personal and professional life off a cliff. In Tiger Woods, Jeff Benedict and Armen Keteyian dig deep behind the headlines to produce a richly reported answer to the question that has mystified millions of sports fans for nearly a decade: who is Tiger Woods? Drawing on more than four hundred interviews with people from every corner of Woods's life - friends, family members, teachers, romantic partners, swing coaches, business associates, Tour pros and members of Woods's inner circle - Benedict and Keteyian construct a captivating psychological profile of an African-American child programmed by an attention-grabbing father and the original Tiger Mom to be the 'chosen one', to change not just the game of golf, but the world as well. But at what cost? Benedict and Keteyian provide the startling answers in a biography, updated for this edition, destined to make headlines and linger in the minds of readers for years to come.

SHORTLISTED FOR THE WILLIAM HILL SPORTS BOOK OF THE YEAR 2018 WINNER OF THE TELEGRAPH SPORTS BOOK AWARDS BIOGRAPHY OF THE YEAR 2019 THE FULL STORY BEHIND THE RISE, FALL AND RISE AGAIN OF TIGER WOODS 'A rattling read... Superbly written' Daily Mail 'Arguably the most serious attempt ever made to get behind golf's great enigma' Guardian 'Exhilarating, depressing, tawdry and moving... perfectly pitched biography' New York Times Based on three years of extensive research and reporting, two of today's most acclaimed investigative journalists, Jeff Benedict of Sports Illustrated and eleven-time Emmy Award winner Armen Keteyian, deliver the first major biography of Tiger Woods - sweeping in scope and packed with groundbreaking, behind-the-scenes details of the Shakespearean rise and epic fall of a global icon. In 2009, Tiger Woods was the most famous athlete on the planet, a transcendent star of almost unfathomable fame and fortune living what appeared to be the perfect life - married to a Swedish beauty and the father of two young children. Winner of fourteen major golf championships and seventy-nine PGA Tour events, Woods was the first billion-dollar athlete , earning more than $100 million a year in endorsements from the likes of Nike , Gillette, AT&T and Gatorade. But it was all a carefully crafted illusion. As it turned out, Woods had been living a double life for years - one that exploded in the aftermath of a late-night crash that exposed his serial infidelity and sent his personal and professional life off a cliff. In Tiger Woods, Jeff Benedict and Armen Keteyian dig deep behind the headlines to produce a richly reported answer to the question that has mystified millions of sports fans for nearly a decade: who is Tiger Woods? Drawing on more than four hundred interviews with people from every corner of Woods's life - friends, family members, teachers, romantic partners, swing coaches, business associates, Tour pros and members of Woods's inner circle - Benedict and Keteyian construct a captivating psychological profile of an African-American child programmed by an attention-grabbing father and the original Tiger Mom to be the 'chosen one', to change not just the game of golf, but the world as well. But at what cost? Benedict and Keteyian provide the startling answers in a biography, updated for this edition, destined to make headlines and linger in the minds of readers for years to come.